Kristabell King-Lee
Kaplan University
School of Business and Management
MT 460-01 Management Policy and Strategy
Dr. Carrie A. OHare
July 6, 2011
Unit Five Whole Foods Market 2007 Case theatre of operations Analysis
Introduction Please do non forget to generate your completed paper to TWO places this week only - to the dropbox and to the Turnitin plan (See the separate Turnitin Announcement,;)
This paper is to conduct an in-debt analysis of Whole Foods Market. In this paper we will discuss the strengths, weaknesses, opportunities, threats and key issues faced by the company and how the company will implement the issues to strengthen them as a whole.
Synopsis (Background) of the Situation
Whole Foods is the worlds prima(p) retailer of natural and organic foods. They currently have whiz hundred ninety-three stores and was founded by outhouse Mackey who opened Safer demeanor natural grocery store in 1978 In 1980 John was having little success so he joined forces with Craig Weller and Mark Skiles to form Whole Foods Market (Pearce & Robinson, 2011 pg 28-1). Whole Foods also operates fast Coffee Company, Pigeon Cove (seafood processing), Produce Field Inspection Office and lead Fish.
In conducting a SWOT analysis for Whole Foods, whiz of their biggest strengths was the setup of their stores. Whole Foods depends on these different setups to meet the demands of the local anesthetic community. They also try to insure e truly consumer get the shell out of their entire experience. The employees are very educated on the products and help in every way they can. Whole Foods does not try to differentiate themselves by price but alternatively by their focus on quality and service (Pearce & Robinson, 2011 pg. 28-5). A weakness of the company is the fact that they are located in wealthy places where their target market live. Their consumers are usually very well educated which in-turn allows for high salaries so in this Whole Foods can all higher...If you want to get a full essay, order it on our website: Ordercustompaper.com
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