SOCIAL
RECRUITING:
HOW TO GET STARTED
A Beginners Guide
TM
TABLE OF CONTENTS
INTRODUCTION
3
wherefore SOCIAL RECRUITING?
4
PROFILES & SETUP
12
WHATS NEXT?
36
ABOUT BULLHORN REACH
37
TM
2
INTRODUCTION
affectionate media has become an indispensable tool
for companies leveraging it to generate sales,
increase stigmatize aw beness and build communities
around their brands.
It offers companies a way to touch and engage
with consumers, but thats not all. Companies are
using social networks more(prenominal) and more to source
candidates for employment.
Today, staffing and corporate nurtureers can leverage
social media to post hypothesises and recruit talent, but its
still new for a lot of organizationsâ"which is wherefore weve
created this e-book. This e-book will show you how to
set up your social media profiles and high spot some social
recruiting tips for finding the right talent for your business.
Lets get started!
TM
3
WHY SOCIAL
RECRUITING?
2/3
of online adults
use social media sites
worry Facebook, LinkedIn
and Twitter.
TM
Source: PEW Internet, November 2011
4
14.4 MILLION
people used social
media to find their last
job in 2011.
TM
Source: Career Enlightenment, August 2011
5
The average user has
634
social ties in their overall
network â" technology users
have even more.
TM
Source: PEW Internet, June 2011
6
88
%
â¦
of employers rate employee referrals
as their No. 1 source of above-average candidates.
DR. JOHN SULLIVAN
TALENT MANAGEMENT THOUGHT LEADER
PROFESSOR, SAN FRANCISCO recount UNIVERSITY
The key elements that social
media brings to recruitment is
targeted reach, engagement
opportunity, identification of
targets and keeping personal,
corporate and employer brand
in the shop window.
BILL BOORMAN
FOUNDER OF #TRUEVENTS
RECRUITER TRAINER, KEYNOTE SPEAKER
TM
7
There are over
135 MILLION
members on LinkedIn.
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