Sony

Competitive Analysis Sony Financial Status and History Revenue growth aforementioned(prenominal) as industry average Likelihood of Entry or Retaliation The primary digital cameras for consumer use were the Apple QuickTake 100 (February 17th, 1994) and the Kodak DC40 (March 28th, 1995). Sony entered the imaging grocery store with their first digital camera, the CyberShot Digital Still Camera in 1996. In April of 2001, Kodak announced its first digital photo intelligencepaperman. In August of 2001, Sony announced its first digital photo printer (was smaller and more lightweight than Kodaks). Sony is in a divers(prenominal) industry than Kodak. Sony belongs to the Audio/Video Equipment Industry where Eastman Kodak is in the picture taking Industry. Sony, however does manufacture photographical tools. Based on the two companies history, Kodak go forth likely continue to have a larger survival of electronic photography products, but Sony will continue to turn out similar products, often improved versions of Kodaks original products. http://inventors.about.com/ subroutine library/inventors/bldigitalcamera.htm by Mary Bellis http://www.dpreview.com/news/0108/01082107sonydppmp1.asp http://www.dpreview.com/news/0104/01042301kodakcamerasys.

asp Management Profile Nobuyuki Idei - Chairman and Group Chief Executive Officer plastered background in international marketing Degree in politics and Economics Leading Sony into the digital age and developing Sonys brand image Kunitake Ando ? Presient Engineered Sonys re-entry into the in the flesh(predicate) computer market (VAIO) University of Tokyo School of Economics Worked for Sonys A/V Products and Established Sony Prudential Live Insurance Howard Stringer ? Chariman and CEO of Sony Corporation of America Oversees Sony Pictures enjoyment (parent of Columbia Picutres), Sony Pictures TV, Sony Pictures Digital and Sony Electronics, Inc. Worked for 30 years as a journalist, producer and executive at CBS President of CBS Works in entertainment... If you want to get a full essay, order it on our website: Ordercustompaper.com

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