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Thursday 20 December 2012

Porters Five Forces

Bargaining Power of BuyersCustomers cant bargain with URS because of: Standard prices severalise logical argument High switching cost Customer may bargain if has familiar ab bulge out- Product demand Actual market prices Supplier cost Buying in large quantity Bargaining Power of SuppliersSuppliers for URS are powerful because a few(prenominal) of them URS dependent on them LOW Switching cost for supplier No intervene supply products-URS dependent on suppliers URS should Apply inverse integration Branch out and become their own suppliers to get bring out hold of production costs. Substitute ProductsThreat of other substitute products Traditional wooden doors and roofs, bricks. Glass or steel roofs in the era when we face Global warming where people deem they are trendy and green EPDM rubber flat roofing, Flat roof Liquid Systems- cold applied liquid waterproofing systems, etc rivalry among competitorsURS has high intensity of rivalry High number of competitors late market growth as customers dont shift their roofs very often. Switching costs/lack of differentiation- URS has differentiated itself by innovating their services Customers still compare on the basis of service spirit and prices.
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URS would have to find ways to make production costs lower to give best prices to buyers yet make a good profit margin. They should keep a watch out for what strategies competitors may try. Potential EntrantsEconomies of sales is difficult to achieve because its difficult to spread out the fixed costs over a large volume and hence the business is in the hands of smaller competing firms. URS enjoys cost advantages from being in the business for 13 years such as favorable locations, bleak materials and the brothers knowledge and experience. URSs biggest advantage is their product differentiation & dishonor reputation. The capital requirements and switching costs for this business are likewise high, good for... If you want to get a full essay, site it on our website: Ordercustompaper.com

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