Marketing Strategy

SWJ Commercial and Janitorial cleanup spot Concepts MKT500 Assignment #1 January 21, 2012 Shedrick Williams Jr. SWJ Commercial and Janitorial Cleaning attend to is a veteran owned business entering into its starting line year of business. SWJ Commercial and Janitorial Cleaning Concepts recognize the need to fork over a quality health based cleaning divine service to the locally owned business community. The objective of SWJ Commercial and Janitorial Cleaning Concepts is to provide a more comprehensive and innovative health based cleaning system that promotes a much healthy atmosphere to work in. For a much more low-cost cost or maybe less than the current commercial-grade cleaning company, SWJ Cleaning Services can help supporting employees, members or customers healthy. The Market Segment includes small to medium surface offices in which healthc are providers conduct business on a daily basis, (for example: healthcare providers that conduct business as doctors, nurses, and dentists). This segment was chosen for the following reasons: 1) Due to the increasing turning of infectious diseases cases, healthcare providers are being exposed to these illnesses at a much higher rate as they go about conducting their duties to treat their patients.

2) Employee illnesses hold up become increasingly pricey in the business sector more and more. Because of this, business owners have been prompted to take more and more preventive measures to protect their employees from illnesses that are passed on through casual contact in close cases. In todays healthcare environment there are many healthcare associated infections that are affecting a large portion of our population. According to an extensive report by the Huffington Post newspaper (http://www.huffingtonpost.ca), sick workers have cost the American economy $25 billion in disoriented productivity. The lease cost of colds and flu -- which takes into account not just lost productivity, but things like medical expenses -- is... If you want to get a full essay, order it on our website: Ordercustompaper.com

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